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Converging Media: A New Introduction to Mass Communication
Author Information
John Pavlik, Shawn McIntoshProduct Details
ISBN: 9780199859931Publish Date: 12/16/2011
Publisher: Oxford University Press, USA
Number of pages: 544
Description
THE REVISED AND UPDATED THIRD EDITION:
-Divides the previous chapter on Media Literacy and Ethics into two stand-alone chapters that expand the discussions of each of these topics
-Reflects the central role that social networks are taking in the media world, with a new boxed feature, "Media Pioneers," that offers a glimpse into the lives of technological innovators via mini-biographies
-Updates chapters 3, 4, and 5 to mirror the digital revolution that has swept through media industries
-Extensively updates Parts 4 and 5 to include a chapter on Media Ethics and offer reflections on news, entertainment, and the impact of media on society
-Divides the previous chapter on Media Literacy and Ethics into two stand-alone chapters that expand the discussions of each of these topics
-Reflects the central role that social networks are taking in the media world, with a new boxed feature, "Media Pioneers," that offers a glimpse into the lives of technological innovators via mini-biographies
-Updates chapters 3, 4, and 5 to mirror the digital revolution that has swept through media industries
-Extensively updates Parts 4 and 5 to include a chapter on Media Ethics and offer reflections on news, entertainment, and the impact of media on society
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