Exploring the Hospitality Industry (2nd Edition)
Product Details
ISBN: 9780135118856Publish Date: 01/06/2011
Publisher: Prentice Hall
Number of pages: 384
Description
Exploring the Hospitality Industry, 2e offers broad coverage of the hospitality industry in an easy-to-read, conversational style.Written by best-selling author John Walker, this book isless theoretical and more industry-relevant than mostemphasizing the people, companies, and positions that make up the hospitality industry today. Moving beyond just restaurants and hotels, it includes new growth areas such as event management, meeting planning, cruising, theme parks, attractions and entertainment. With a new focus on sustainability, this edition features case studies, practitioners and corporations that engage and involve readers as they explore the trends in this ever-growing field.